There is huge pressure on us these days to fit in with the current fashionable shape. And our failure to achieve a perfect body can leave some of us in serious distress, ruining our lives.

Just as we don't all have the same shoe size, so our bodies are all different. And the majority are not like the models we see. Their weights are now 23% less than the average, whereas in the past, they were 8% lighter.

Our perceptions of the ideal body weight have changed in line with this. The ideal is now much lower than it was before. So we are now chasing an ideal weight which has moved down with fashion trends.

No wonder we all feel so rotten about our appearance. Hypnotherapy can help you to improve your body image, so that you are comfortable being who you are. If then you want to lose weight, you will find it increasingly easy.

 Love the skin you are in, as they say on the telly.