An obese friend of mine has an electric pepper grinder, so that saves her a few calories of effort every day. And there's the zapper for the telly, on-line ordering from the supermarket. All saving us energy. And we are much less active generally. We sit more. At work, at home in front of the computer or in front of the telly. So the change in our society has made it harder for us to be active as part of our every day.
And we all eat so much more than we did 30 years ago. Food is cheaper, even with the recent price hikes. Whether we like it or not, we respond to cues to eat. Calorie-dense foods are widely advertised on the telly as well as all those cooking programmes. These keep us thinking about food and eating. We become conditioned by these cues to respond by eating. And then that can become a habit, like how we associate eating crisps with relaxing in front of the telly. Eating has become something we do automatically, without thinking. And we cook less at home, because we are busier than ever before. So we eat more engineered-to-taste-fantastic food from the chill cabinet in the supermarket. We eat more takeaways where the amount of fat can only be guessed at. And plate sizes have increased so portions are bigger. So eating has never been easier. Research has shown that the 10 pound increase in average weight in the last 30 years is a result of eating food prepared outside the home.
There is a lot of social pressure to eat, not just from friends offering us biscuits, but from the way food is presented to us every day in the media and in the shops. While at the same time, there is a lot of pressure on us to be fashionably thin.
Hypnosis will help you understand your particular responses to eating cues, so you can make some simple changes which are easy to follow and sustainable. But, note this. It is far easier to not eat 500 calories than it is to burn it off.

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